WooCommerce and HubSpot, ready to switch on

Every WooCommerce order opens a deal in the pipeline you keep for orders with the products as line items, the buyer becomes a contact with consent read from the checkout box, and each WooCommerce status lands on a stage you pick, all through the store's REST API. You paste two keys in your account and it runs, in about ten minutes.

No setup fee, cancel any month, and a person on live chat if a key doesn't work.

More with these apps: all WooCommerce integrations · all HubSpot integrations

What moves, and when

The details you would normally get after a sales call. Here they are up front.

WhatDirectionWhenRule
Order opens a dealWooCommerce to HubSpotWithin secondsOrder number as the deal name, total as the amount, payment and shipping method in properties we set up
WooCommerce statuses as stagesWooCommerce to HubSpotWithin secondsPending, processing, on hold, completed, refunded and cancelled each land on a stage you pick
Guest checkouts countWooCommerce to HubSpotWith every orderA guest with no account still becomes a contact from the billing email, marked as a guest
Consent from the checkout boxWooCommerce to HubSpotWith every orderThe marketing subscription status follows the checkbox you name, so HubSpot never mails someone who didn't opt in
Coupons and productsWooCommerce to HubSpotWith every orderThe coupon code in a property, the products as line items from your HubSpot product library matched by SKU
Order id on the dealWooCommerce to HubSpotEvery orderSo a retried webhook never makes a second deal

How to set up WooCommerce and HubSpot

Ten minutes of your time, then it's ours.

  1. Choose WooCommerce and HubSpot
    Press Connect. This pair is already selected on the checkout page at $59 a month, and there's nothing else to pick.
  2. Pay and open your account
    Card or invoice, about two minutes. The account opens with this integration waiting for its two keys.
  3. Paste the WooCommerce REST API keys and the HubSpot private app token
    • WooCommerce REST API keys: in WordPress open WooCommerce, then Settings, then Advanced, then REST API, and press Add key. Full WooCommerce guide
    • HubSpot private app token: in HubSpot open Settings, then Integrations, then Private apps, and create an app. Full HubSpot guide
    Each screen carries the full guide with the exact menu names, about seven minutes for both.
  4. We check both keys
    Each key is checked against WooCommerce's and HubSpot's own API the moment you paste it. If one doesn't pass, the screen says what to fix, and a person joins the chat if that isn't enough.
  5. Place one test order, then it's Running
    A minute or two. Create a test order in WooCommerce and watch the deal and the contact appear in HubSpot. From then on we watch it for you.

When WooCommerce or HubSpot changes its API, we fix it within a working day. You don't get a ticket to solve.

$59a month
  • Everything in the table above, with monitoring on.
  • Fixes when either app changes its API.
  • A person on live chat, replies within a working hour.
  • Custom logic beyond the table is priced separately.
Connect for $59 a month

No setup fee, cancel any month

Ways to connect WooCommerce and HubSpot

Two ways people connect these two, and what each one asks of you.

Zapier or MakeDovetly
Who sets it upYou, one step at a time in the scenario editorAlready built. You paste two keys.
Who fixes it when it breaksYou: the scenario is yours, so the fix is tooWe do, within a working day, and we watch it
What you need to knowTriggers, actions, filters and how the fields of WooCommerce and HubSpot mapWhere the two keys are. The guide shows it.
PriceSet by the builder's plan, counted in tasks or operations$59 a month, flat, whatever the volume

Before you decide

Is there a built-in HubSpot and WooCommerce integration?

Not from HubSpot itself. The results are plugins: HubSpot for WooCommerce by MakeWebBetter and WooCommerce Sync by Unific on HubSpot's marketplace, both installed on your site. They're good if you want a plugin. This pair installs nothing on WordPress, keeps one fixed rule, and a person maintains it.

What about abandoned carts?

WooCommerce has no cart object in its API, so that needs a plugin on the site or a different tool. We'd rather say that than promise it. Orders, customers and statuses are all there.

Can HubSpot integrate with WordPress?

With a WooCommerce store on WordPress, yes, through the store's REST API and nothing installed on the site: every order opens a deal with the products as line items, the buyer becomes a contact with consent read from the checkout box, and each WooCommerce status lands on a stage you pick. Forms or posts on a plain WordPress site aren't part of this pair; describe that separately.

How much does a HubSpot WooCommerce integration cost?

$59 a month, flat, whatever the number of orders. That covers everything in the table above, monitoring and fixes when WooCommerce or HubSpot changes its API. You need the free HubSpot CRM or any paid plan, and REST API keys from your own store; there's no plugin to buy.

What if mine is a bit different?

Tell us what should go where in plain words. Small changes to the rules above are usually free; bigger ones we price the same day and build into the same account.