ActiveCampaign and Google Sheets, ready to switch on

New subscribers land as rows with the list and the date, tag changes rewrite the same row, and opens and clicks go to a second tab, so you can pivot a campaign without exporting anything. You paste your API key and a link to your sheet, and it runs, in about ten minutes.

No setup fee, cancel any month, and a person on live chat if a key doesn't work.

More with these apps: all ActiveCampaign integrations · all Google Sheets integrations

What moves, and when

The details you would normally get after a sales call. Here they are up front.

WhatDirectionWhenRule
New subscriber as a rowActiveCampaign to Google SheetsWithin secondsEmail, name, the list they joined and the date
Tag and field changesActiveCampaign to Google SheetsWithin secondsThe same row is rewritten in place, so the sheet shows the state, not the story
Opens and clicksActiveCampaign to Google SheetsWith every campaignOne row per event on a second sheet, with the contact, the campaign and the link
Rows back into ActiveCampaignGoogle Sheets to ActiveCampaignEvery few minutesA row you add with an email joins the list you name, so a list built in a sheet actually gets used
Your columns stay yoursIn Google SheetsAlwaysWe write the columns we set up; what you add to the right, your formulas and your filters are left alone
Duplicate checkBoth waysEvery contactMatched by email; a known address updates its row instead of adding one

Ten minutes of your time, then it's ours

  1. Pay and open your account
    Card or invoice, about two minutes. This integration is already selected.
  2. Paste the ActiveCampaign API key and the Google Sheets link
    Each has a short guide. About four minutes. If one doesn't work, a person joins the chat.
  3. Add one test subscriber
    A minute or two. Add a subscriber in ActiveCampaign and watch the row appear, then change a tag and watch the same row update.

When ActiveCampaign or Google Sheets changes its API, we fix it within a working day. You don't get a ticket to solve.

$39a month
  • Everything in the table above, with monitoring on.
  • Fixes when either app changes its API.
  • A person on live chat, replies within a working hour.
  • Custom logic beyond the table is priced separately.
Connect for $39 a month

No setup fee, cancel any month

Before you decide

Can I load an old list this way?

You can, and you should think about consent first. We add the addresses you put in the sheet; whether those people agreed to hear from you is a question only you can answer.

Why do rows go back on a schedule and not instantly?

Google Sheets does not tell anyone when a cell changes, so we look every few minutes. Everything travelling the other way, out of ActiveCampaign, is within seconds.

Anything to know about ActiveCampaign?

The API key belongs to the user who made it, so the integration acts with that user's permissions and shows up in the account as that user.

Anything to know about Google Sheets?

Google Sheets doesn't tell anyone when a cell changes, so anything we read back out of a sheet is picked up on a short schedule rather than the moment you type it.

What if mine is a bit different?

Tell us what should go where in plain words. Small changes to the rules above are usually free; bigger ones we price the same day and build into the same account.